Monday, September 13, 2010

Week 3 ethics and social responsability

                                                                    GREEN APPLE 
      Apple was ranked the fifth most Eco-Friendly company by Greenpeace ranking 11 places higher than Microsoft. Apple focuses on every aspect of their business and makes them Eco-friendly. From production of their products and what materials they use, the way they export their products all over the world, the products that they produce are all energy efficient and high quality giving them an advantage over the competition. They offer a free recycling program where they dispose and re-use all of the materials of the products they produced. Being Eco-friendly is a good thing in all aspects it cuts down costs of production( which means more profit), it targets a growing market of environmentally conscious customers and their need to have everything that they posses to be harmless towards the environment. And when the world ends because of global warming no one will point the finger at apple because they where Eco- friendly. All joking aside Eco- friendly is a trend that all companies are going to be heading to sooner or later. By Apple being one of the leaders so soon it will keep the company relevant and innovative as time goes on. For a detailed description of Apple's Green movement go to http://www.apple.com/environment/

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